Keith Crossland

Chief Executive Officer & Co-Founder

3x Entrepreneur & acclaimed business leader having created multiple sustainability companies from idea-to-success. Prior to founding Carbon Negative Solutions, Keith founded Immerse Underwater Safari, partnering with the largest hospitality company in the world and becoming the 1st Black Submersible Pilot in the world. Prior to this, he built John Brown Real Estate achieving financial freedom at the age of 33. Keith has 11 years of banking experience and a Masters' Degree from New York University in Sustainable Real Estate Development & Finance.

Dr. Hongyan Ma

Chief Scientific Officer & Co-Founder

Dr. Hongyan Ma is the Chief Scientific Officer and co-inventor of the company’s breakthrough technology. Dr. Ma is a leading scientist in the civil engineering field ranked in the top 1% in the world by citation. He is also the Director of the Laboratory of Future Cements and Carbon-Negative Initiatives at Missouri University of Science and Technology. Aside from Civil Engineering and Material Science, he also serves as an expert in Artificial Intelligence and Critical Minerals Recovery. Dr. Ma has a PhD in Civil Engineering from the Hong Kong University of Science and Technology.

Dr. Wenyu Liao

Chief Technology Officer & Co-Founder

Dr. Wenyu Liao is the Chief Technology Officer and co-inventor of the company’s breakthrough technology. Dr. Liao is an expert Scientist in the sustainable concrete field. He has participated or lead research in carbon mineralization, carbon negative SCMs, and energy storage in concrete for the US government and academia. Wenyu also serves as a subject matter expert in building machine-learning models to optimize SCM cement replacement in concrete. He holds his PhD Civil Engineering from Missouri Science & Technology.